Jessica is a fantastic project manager and a dedicated agent for change. I’ve seen her in action and few people grasp the core concepts and ideas surrounding user experience the way she does. In addition, she is a clear, thoughtful communicator who knows how to get important messages across to all stakeholders and interested parties without making people feel like they don’t understand. In other words, she can strategize and implement technology at the highest levels while making it easy for front-line or non-tech staff to understand.
Marketing should not be your only focus. Everything you do for your business either works for the benefit or detriment of your goals. Your marketing tactics could be driving traffic, but if your website doesn’t convert, then you’re wasting money. It is my job to see how everything you’re doing works together and help you avoid friction.